Marketing

Selling your home is a significant undertaking, but there are some specific things you can do to expedite the process and make it go as smoothly, easily and enjoyably as possible. We offer a multi-layered approach to marketing that can exponentially increase your odds for success in selling your home at the best price possible. Maximizing exposure of your home through personalized marketing and outstanding advertising we target online and print sources through Power Brokers International. Based on your needs we create a campaign that encompasses TRUST & RESULTS. Our dynamic marketing strategies include:

Preparing Your Home for Sale: The most important part of selling your home is pricing it right. Using our experience, knowledge and understanding of pricing trends and inventory,  we will do a market analysis and together we will determine the best price for your home. First impressions are also a significant factor in selling your home so making sure it is in the best condition possible is essential. Our goal is to get your home sold quickly for the highest possible price, prepping for this includes:

• Strategic Pricing
• Home Staging
• Landscaping
• Professional Photography

Introduction to the Broker Community: Serious buyers who are highly qualified are working with Realtors and because we want the best possible buyers for your home the broker community is a key factor.  We guarantee that the broker community knows about your property by:

• Putting your home on the Multiple Listing Service or MLS
• Targeted email campaigns
• Broker Caravan (Open House)
• Agent Networking

Internet Marketing: The development of the internet has definitely changed the landscape and scope of the real estate market. Never before has such a wide audience been available in such a readily accessible way. According to the National Association of Realtors 89% of buyers start their search for a new home on the internet. Our vast internet presence ensures that your property is immediately seen by these potential buyers.  Our comprehensive internet marketing plan includes:

• Featuring our listings on the top 3 real estate websites

         

• Promoting your properties on over 100 local, national and international sites
• Using social media including Facebook, Twitter, Linkedin, and Youtube

• Creating custom property websites and virtual tours
• Providing global exposure via Leading Real Estate Companies of the World

Print Marketing: Our distinctive and targeted print marketing campaign blends expert, contemporary graphic design with time-tested sales techniques to hone in on the buyers who are looking for your type of home. Our cutting-edge print marketing services include:

• Advertising in local publications and international when appropriate
• Direct mailers
• Custom flyers

Impactful Open Houses: Visibility is an important aspect of selling your home, the more people that know about your property, the better.  Open houses are a great way to bring buyers to your home and you never know when the right person is going to walk through the door and fall in love with your home.  Your neighbors are likely to stop in, this is a great source of word of mouth advertising, especially since they can speak to the neighborhood!